The idea behind this is that in nature there is no such thing as "male" and "female", its just a social construct by humans. Even though we may apply our binary to animals, they don't think "I have to do this because I'm female" but are just animals doing their thing. So, as humans, why should we have to conform to male or female if we don't feel like we need to?
So with this, An entire clothes line of androgynous clothes could be produced with the motto of "focus more on the person and less on the appearance" which would not only promote non-binary self confidence, but also social acceptance. It would be a big hit with non-binary but also binary as well if it is marketed right. Just leave the gender label off and see how it goes. Market it as "Adult", "Child", and "Teens".
The smiling person is most important.
Why even stop there? While I know there a lot of things that actually do need sexual preference, it doesn't mean we have to stamp them with "for men" or "for women", such as q-tips (yes, gendered q-tips are a thing.) Just one step at a time to focus more on people and less on what parts they have.
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